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About
Ben Butling
Ben’s a Trends Analyst at GWI. While he continues to buy overpriced coffee, he is right on the money when it comes to the current trends, and always finds the value in the latest GWI consumer insights.
Trends
A (brand) new era of trust: How to rebuild consumer confidence
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5 mental health campaigns that are making a difference
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The future of retail: 10 retail trends for 2023
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Every brand’s guide to social justice: An interview with
Kevin Echavarria
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