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Kristian Astre
Kristian is a senior copywriter at GWI. When she’s not trend-spotting on quirky topics, she’s busy getting zen and advocating wellness. But whatever she’s doing, whether it’s data or deep meditation, she keeps it fun.
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Agency pitching: How to optimize your process with GWI
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Overcoming the challenges of media planning with GWI
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What brand purpose really means and why it matters
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What is the marketing mix and how can you use it?
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4 digital media planning tips to ace your marketing strategy (with examples)
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5 examples of data-led brand storytelling that hit the mark
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10 of the best marketing campaigns in 2023
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11 superfast ways to improve your ad targeting (without upping your spend)
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Marketing in an economic slowdown: 5 ways to connect with consumers
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Shooters or sports: What’s the most popular gaming genre?
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How to understand your customers in a matter of seconds (yes, really)
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10 cryptocurrency trends in APAC to keep you ahead of the curve
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Every brand’s guide to social justice: An interview with
Kevin Echavarria
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Data storytelling: What makes a good data story?
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