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Lorna Keane
Lorna’s Content Marketing Director at GWI. Wordsmith by day, strategist by night – she’s a horror buff who likes turning simple ideas into big things with the help of the right data.
Marketing
Five Holiday Marketing Campaigns that Hit the Mark
Marketing
A Beginner’s Guide to Programmatic Advertising that Works
Campaign of the Month
Campaign of the Month: ‘Let’s Be Real’ – Hinge
Marketing
The Social Media Metrics You Should Measure & Why
Campaign of the Month
Campaign of the Month: The Choices We Make – Nespresso
Marketing
How to Boost your Marketing Campaigns with Customer Insight
Campaign of the Month
Campaign of the Month: Keep Going #LikeAGirl – Always
Marketing
How to Get the Most Out of Business to Business Marketing
Marketing
How to Take Social Media Monitoring to the Next Level
Marketing
How to conduct a behavioral analysis for marketing campaigns
Marketing
Why Consumer Psychology Matters: The Marketing Tactics that Work
Campaign of the Month
Campaign of the Month: Wall of Honor – Red Wing Shoes
Marketing
How Behavioral Analytics is Transforming the Marketing Game
Marketing
Where Do the Best Marketing Ideas Come From?
Marketing
Marketing Analytics: How to Prove Your Marketing is Worth the Spend
Marketing
How to Master the Art of Social Media Marketing
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