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Olivia Valentine
Olivia’s a Senior Strategic Insights Analyst at GWI. Fueled by coffee and a passion for psychology, she loves searching for the stories behind the numbers.
Trends
4 Insights into Generation X Every Marketer Should Have
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The Opportunity to Sell ‘Smart’ to TV Buyers
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Smart Home Entertainment is Mainstream
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Privacy Concerns Lead to Ad-Blocking
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1 in 4 Deeply Concerned About Online Privacy
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Virtual Reality’s Potential in Immersive Sports Viewership
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Utility Beats Intrigue for Branded Voice Tech Integrations
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Social Can Be a Sports Viewing Hub
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Sports Fans’ Interest in Online Video Subscriptions
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Community is Key for Millennial Mothers’ Advocacy
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Millennial Mothers’ Social Commerce Preferences
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Cinemagoers’ Influence on Social Buzz
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Generational Device Preferences for Online Activities
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Brand Consideration and Loyalty among Samsung Owners
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Frustration is the Driving Force Behind Ad-Blocking
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Potential for News Broadcasts on Smart Speakers
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