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Trends articles

The key to making consumer insight work lies in knowing how to interpret it. Browse our latest articles featuring expert analysts sharing exclusive insight and research on the topics that matter, investigating the trends and developments to know on a global scale and by market.

Trends

How to Reach Hispanic-American Consumers on Social Media

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Trends

4 Insights into Generation X Every Marketer Should Have

Trends

How Online Consumer Privacy is Evolving

Trends

3 Ways Gen Z and Millennials Use Social Media Differently

Trends

Is Voice Search Set to Transform the Commerce Landscape?

Trends

Super Bowl 2018: 3 Tips for Brands on Scoring Big

Trends

Why is Social Media so Important to Sports Brands?

Trends

Why Social Media is Essential for Targeting Affluent Consumers

Trends

The Mobile Payments Race: Why Tencent and Alibaba Have the Advantage

Trends

Why New Retail Will Face Old Obstacles in 2018

Trends

5 Things You Didn’t Know About Star Wars Fans

Trends

Why Retailers Need to Think Social and Mobile this Holiday Season

Trends

8 Digital Consumer Trends Every Marketer Should Watch in 2018

Trends

The Biggest Social Media Trends Shaping 2018

Trends

5 Tech Trends that Tell You More about Your Consumers than You May Think

Trends

Three Ways for Beauty Brands to Get Noticed

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