To mark the first day of the Mobile World Congress in Barcelona, today’s chart highlights the growth of smartphones as the most important device for internet users.
Over the course of 2016, smartphones not only overtook PCs/ laptops to be the top device on this measure, but experienced an 18 percentage-point increase – giving us yet more context for the ongoing migration of many internet activities from desktops and laptops towards mobiles.
Moreover, while the smartphone’s status as the most important internet device might be strongest among the predominantly young and mobile-engaged online populations of fast-growth markets, we are seeing figures rise in all the markets where GWI conducts research.
