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Marketing

Insight in action: proving the value of in-game advertising

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Marketing

Customer touchpoints: knowing what’s working and why
Chart of the Week

WFH one year on: expectations vs reality
Chart of the Week

A new consumer mentality: learning to live with COVID-19
Thought leadership

Want to land sports sponsorships? Get to know your fans
Trends

How the cookie’s crumbling
Thought leadership

How and why we’re working to make a difference
Marketing

Three big research challenges (and how to overcome them)
Chart of the Week

Tokyo Olympics: 4 insights to inspire your marketing campaigns
Chart of the Week

How TikTok is changing the music industry’s tune
Trends

Gaming marketing 101: how to reach the social gamer
Marketing

Juggling data: knowing what to prioritize and why
Chart of the Week

The biggest COVID-19 trends that are here to stay
Chart of the Week

The state of play: 5 things to know about sports in 2021
Marketing

Why the world needs better gaming data
Product

How to calculate market size with survey data

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