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Jason Mander

Jason is Chief Research Officer at GWI. He's the main man who leads our global team of analysts, delivering world-renowned research. He's an in-demand data junkie who you might see popping up on your telly screens every so often to show you what's actually happening in the lives of consumers.
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The biggest consumer trends for 2023: A marketer’s guide

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The biggest US consumer trends for 2023: A marketer’s guide

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How to use qualitative and quantitative research to your advantage

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How to make personal information sharing work for your customers in 2022

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Getting segmentation right: understanding diversity in LGBTQ+ audiences

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Connecting the dots for 2021: a roundup of what’s really changing

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Meet the BETAs: 5 things to know about the rising B2B decision-makers

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Coronavirus: insights from our multinational study wave 5

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Coronavirus: insights from wave 4 of our multinational study

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The ‘new normal’ II: will changing behaviors continue?

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