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Trends

Why we’re redefining gamers

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Trends

2020 consumers: the story so far
Marketing

Rethinking brand trackers: questions you should be asking your audience
Trends

4 U.S. media trends and what they mean for advertisers
Chart of the Week

Diversity is everyone’s responsibility: getting to know Black American consumers
Marketing

Why customer journey mapping matters more than ever
Marketing

Rethinking advertising: appealing to the LGBTQ+ community
Chart of the Week

How the outbreak has changed the way we use social media
Product

How to refresh your target segments
Chart of the Week

Business travel post-COVID: the bleisure principle
Marketing

Why it’s time for beauty brands to reassess their influencer strategy
Trends

U.S. advertising right now: 4 key questions answered
Trends

Combining data for better answers: how are consumer actions really changing?
Trends

U.S. insurance: top concerns among buyers
Product

Refining your media plan: how to get the data you need
Chart of the Week

COVID-19: 6 key takeaways for brands

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