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Tom Morris
Tom’s a Senior Trends Analyst at GWI. A trend-spotter in the streets and wizard in Google sheets; he likes Oasis, drawing, and gaming.
Chart of the Week
How important is privacy in smart home adoption?
Trends
How brands can optimize their in-game ad strategies
Trends
Why we’re redefining gamers
Trends
U.S. advertising right now: 4 key questions answered
Chart of the Week
Are consumers confident about returning to public spaces?
Chart of the Week
How has COVID-19 impacted the shopping landscape?
Trends
Rising mental health concerns: why support should be ongoing
Chart of the Week
4 device trends shaping 2020
Trends
Persona Spotlight: Generation X
Trends
Persona spotlight: the modern insurance buyer
Chart of the Week
4 gaming trends to get excited about in 2020
Chart of the Week
The Fandom Menace: Profiling Star Wars’ Influential Fanbase
Chart of the Week
Is Social Media Now a Credible News Source?
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