2011 was a great year for GlobalWebIndex and with developments of our survey questions, country coverage, frequency of delivery, online platform and a very respectable list of new and long-term clients – we were delighted to sign of our latest wave under the new acronym: GWI.6 just before Christmas.
GWI.6 includes a range of updates to the dataset including new questions and increased samples – to find out more, please read our GWI.6 Overview Blog-post. In addition to delivering our first year of standardised 3 Waves per year here is a summary of 2011 in numbers:
3 New Waves (6 Waves Total)
GWI set the standard for global online research by delivering 3 waves of research this year – a format that we are committed to delivering in 2012 and beyond.
10 New Countries (27 Countries Total)
Argentine | Poland | Turkey | Saudi Arabia | South Africa | Sweden | Philippines | Indonesia | Hong Kong | Singapore
71,432 Respondents (122,000 Total)
An astounding number of respondents and with a growing number of countries we are expecting to deliver over 100,00 respondents in 2012
New questions around Tablets and Mobile as well as online privacy are representative of the times
The GWI Insight Team has delivered a new range of reports to help our clients to gain a better understanding of the scope that the GWI dataset provides. Starting with US Social Media, Italian Social Media & B2B Social Media Strategy…
New Brand Data
Mobile & Tablet Operating Systems in UK, US &Brazil | Mobile Operators in UK, US & China | Automobile Brands in UK, US & Germany | Retail & FMCG Brands Globally | Soft Drink Brands in Brazil, US & China | PC Brands Globally
BCG | Leo Burnett| PepsiCo| Starcom NL/Turkey | Business Compass SMG Dubai | R/GA | Bloom WW| LBi | Performics | AMAZE | Cohn&Wolfe NY/London/Boston| BBC Worldwide | Deutsche Welle | ROSE| Arnold Worldwide | Nokia | Beverage Partners Worldwide | Orangina / Schweppes | Ladbrokes | MRI | Oracle | WeAreSocial | Havas Digital | Digitas NY/Seattle | Altimeter Group. . .
New Tagline: GlobalWebIndex – Tracking the Future of the Internet: PC | Mobile | Social| Global
2012 – We have many further developments for product and services due for launch in the next 12 months so stay tuned for more updates.
We would like to wish you all a Happy & Successful 2012!